Essential Steps in Starting a Tree Care Business

tree serviceWe are a living in an era of opportunities and as long as you can dream it, you can achieve it! Whenever people think of starting a business, most of them look around to see what business does best and they immediately get onto it. While this is the lazy man’s way of starting up a successful enterprise, you may succeed in the short term. However, if you want to succeed way into the future, you need to consider the problems around you and how you can come up with a solution and model it as a business.

Tree care is a unique business niche which can form a potential ground for establishing a business if only you know the bolts and nuts of how to go about it. This article will help you shed light on this exciting opportunity. Discussed below are ideas on how to set the ball rolling.

Decide on the Services

Tree care is a wide discipline and as such you are free to choose the particular services you want to specialize in. Among the common tree care services you can pick on include:

  • Tree pruning and trimming
  • Emergency tree removal
  • Stump removal
  • Tree cutting

Once you have picked on the service, you can now take your business to the next stage.

Come Up With a Business Plan

This is the roadmap that will guide you on how to go about running your business from management and operations all the way to marketing. A business plan is not the end in itself, but a means to an end. Use it as a tool to help you model your tree care business.

Trademark Your Business Name

Your name is your brand and as such you need to safeguard it against abuse and exploitation by opportunists. If you are going to build on your business name and probably sell franchises, you need to trademark it.

Register Your Tree Care Business

Ensure your business is registered both with your county, state, and government. Legal compliance in tree care business is very important just as it is with any other business. You do not want to open shop today only for your startup to be folded up before it even picks up.

This is the core of your competitiveness. Ensure you get the right equipment such as chainsaws, ropes, ladders, axes, stump grinding machines, wedges, and safety gears. Your employee recruitment process should be based both on credentials and interpersonal skills as well as experience.

Ensure your business is insured because of the dangers that come with this nature of business. After everything is done, you can start your marketing and promotional efforts to get your brand known and secure clients.

Thanks to our friends at Tree Service Clarksville for all the help developing this blog!

A Comprehensive Equipment Guide for Your Tree Service Business Startup

Home and garden lawn care services company label and t-shirt typographic design

As the owner of a tree cutting business startup, one of the key areas you need to concentrate on is the quality of service you give your customers. With a high degree of customer service and competitive pricing, chances of you establishing your brand in the market you operate in are very high. In a bid to offer quality tree cutting services, workmanship and the type of equipment you use is critical.

Some of the main equipment required to do the job are somewhat expensive, but since they form an integral part of your core business, you have to put your money into getting them. As an option, you can also enter into a lease arrangement.

The following are some of the must-have tree cutting equipment if your business is to get off the ground.


Felling trees doesn’t come easy, but a decent chainsaw can make the task relatively manageable. For small trees, an axe can do the job but for larger trees, you will need either an electric or gas-powered chainsaw.

Gas-powered chainsaws are considered to be more mobile, but the challenge in operating them lies in determining the correct ratio of oil to gas. Some people tend to cross out gas-powered chainsaws because of the impact they have on the environment and the fact that you have to pay an extra amount for gas.


For trees that are extremely tall, cutting them would mean roping them down. Ladders play an important part in enabling you to reach the higher parts of the tree. Metallic ladders that can be folded will serve you well because of their portability.

Safety Equipment

When using a chainsaw or an axe, protection should be a priority. Some of the safety equipment you should consider investing in are work boots, work gloves, a hard hat, and ear and eye protection devices.

Axe and Wedges

Small trees or those that are rotten can be easily brought down by the help of an axe. Get a high quality model that can retain sharpness even after hitting hardwood components. Wedges especially when used together with chainsaws and axes can make the entire process much easier.

Always remember to have a first aid kit just in case of minor accidents or emergencies.

Top Recruitment Secrets When Hiring Employees for Your Tree Care Company

Employee Rights Employment Equality Job Business Meeting Concept

Apart from your business model and the equipment you may have invested in, you need an able human resource base that can push the wheel of your tree care startup business. It is the desire of every company to hire the best employees and this applies to your business as well. The tree care industry has a unique human resource problem where qualified candidates tend to be fewer and this makes it very difficult to get the right pool of employees.

Many people do not think that tree care is a career while others have no idea that there is such an option. This lack of awareness cuts down on the number of potential employees in the market. Below are five secrets that will help you find and hire exceptional employees for your tree care service startup.

Recruit Constantly

Finding the right employee can be a challenge and as such it is always advisable to have a job opening posted. For instance, if an interview with a potential applicant doesn’t go your way, you do not come under pressure to hire them because you can always go back and check on your database. By keeping a job opening posted, you can build a list of potential employees from which you can pick outstanding ones to keep you ahead of the game always.

Include a Summary of the Job Benefits

Most millennial consider job openings not on the basis of wages alone, but on other benefits that come with working in your company. It is therefore important to include such benefits when posting your job so as to make it as attractive as possible and to set you apart from other tree care businesses.

Broaden Your Advertising Channels

There are three main job advertising and posting avenues you can use; traditional, employee referral and social media. Newspapers and online job boards are still a potential way to reach applicants as they give you a wider audience. Employee referrals especially when backed up by incentives can enable you reach a high quality audience. Advertising on social media on the other hand can help you reach a large pool of interested applicants including friends and other people connected to your family, partners and customers.

Base Your Hiring on Characteristics

A good tree care employee must possess certain characteristics including willingness to learn, timeliness, strong work ethic, and safety consideration. Hiring an employee who possesses most or all of these characteristics will assure you of a better fit than just hiring an applicant based on the years they have been on the industry.

Ensure you retrain your employees so as to bring them up to speed with industry demands and customer expectations.